Wednesday 20 May 2015

Case Study 4: Independant Research

  1. NEWSROUND
  2. Newsround uses the key conventions of TV news to present the news in an exciting but entertaining way. For example the graphics used in the historic scroll story helped to illustrate the findings that the scientists made and made the news story more intriguing and interesting to watch. Also it helped to break down the story.
  3. The presenter for this episode was Liyah, Newsround does this to promote diversity and to make the audience feel more connected to the programme as they would want to see their race represented.
  4. Aisha is a reporter that has been used to cover the fundraising news story.
  5. The studio is extremely colourful with bright colours such as purple and white which gives off a vibrant and relaxed but still serious feel. Technology is used throughout the news programme for example an Apple Ipad is consistently present during the studio reports.
  6. The opening sequence of Newsround firstly gives the headlines which is a key convention of a news programme as it lets the viewers know what is coming up later in the show.
  7. Newsround typically presents news stories as presenter, piece to camera, the presenter briefly explains the news story to the audience before switching to the reporter on scene who will then go into depth about the story. If a reporter is not used then a voiceover alongside pre-recorded footage of the news story, the voiceover then explains the situation.
  8. The target audience for Newsround is 6-12 year olds
  9. There are many opportunities for the audience to get involved as social media links are displayed during the broadcasts and there are multiple references to their website. Newsround used children to give their opinions on the Scottish Referendum.
  10. Fundraiser, Journalist Freed, Scrolls. The first story is 2 minutes long, the second story is given 43 seconds, the final story is shown for almost 2 minutes.


  1. 60 SECOND NEWS
  2. The presenter still speaks formally even though he does speak fast, although there are no headlines there are graphics such as the technology background and the two graphic screens that display the news.
  3. The presenters name is never revealed as the presenter never introduces himself however the presenter is a young white male who is dressed quite casually, not in the traditional suit and tie,
  4. There is no other presenter or reporter during the broadcast
  5. The studio has no chairs so the presenter is standing at all times also graphics of tablets and phones are constantly on the screen.
  6. The opening sequence follows the key conventions of a news programme as it gives the headlines straight away.
  7. 60 second news normally presents the news by  presenter piece to camera with video and graphics.
  8. Target audience: 18-34
  9. There is no opportunity to get involved
  10. Young people are featured in this broadcast, the stories were, Egyptian Court, Andy murray, Actor, Ted Robin's recovery, School and learning times tables,  Celtic win football match against Rangers.

No comments:

Post a Comment